"MOZAT is keeping friends closer." Yixiang
Location is not only a valuable factor in business like real estate. It is also very valuable in our daily lives. Imagine, what if you could tell if a friend is close to you or someone interesting is just nearby and you could immediately interact with him/her?
However, location-based social services on mobile are available only on a small number of users who have high-end smartphones or GPS-enabled mobile phones. What about the rest of us who are using different phones or others that don’t own any smartphone?
Yixiang did not resign to the idea that location-based service is only for a small group or the “chosen few”. He was determined to break this belief and bring location-based service to every possible device available on the market today. He spent tremendous effort in researching for device possibilities, server architectures, telecom networks and other factors to make it possible. The result? The first ever cross-platform mobile social location service.
This service determines users nearby, regardless of the phone that they user, whether it’s an iPhone, a smartphone or a basic feature phone, like Nokia devices .
We launched this location-based service with the largest operator in Saudi Arabia, Saudi Telecom (STC), and it was an instant hit! Since its launch, the “Nearby Users” feature has become one of the Shabik 360’s popular apps, generating 30,000 visits per day. Now that’s really amazing!
“It gives you an idea on who are in close proximity,” said Yixiang. He added: “When you actually know that there are other users close to you, there is a high chance of interaction, from being mobile friends, chatting to meeting up face-to-face and becoming friends in real life.”
Thank you, Yixiang, for advancing MOZAT to the next level and for keeping friends even closer!
